We’ve been working on an integrated approach to startup formation and growth that’s designed as a have your cake and eat it too answer for founders looking to launch and succeed with limited resources. We call it the Frictionless Startup and it builds on ideas of the lean startup movement, the ultralight philosophy, and the muse business construct. We all know fail fast, start often, get...
Whether you think you can, or you think you can’t—you’re...– Henry Ford
Musemaka Goes Free to Enter
We launched the Musemaka Idea Challenge at the end of 2011 and ran it as a pay to enter startup contest for three months. It didn’t do what we wanted to do, so we changed it to free to enter — Why? Principally because we were getting expressions of interest from all around the world, but entries from only a slice of the world… Seemed to us that cost was likely a barrier and we decided...